Deuchars

Mobile Applications

What We Did

Requirements

Working with social media agency, The Ministry of Social, the brief was to create a Bar & Venue finder for the Edinburgh International Festival so that users could easily source a pint of Deuchars.  There was also a need for daily competition prize draws and a way to keep in touch with users instantly as tickets and locations became available.

Our Solution

We designed and developed the App for both iOS and Android platforms and used our D:CMS Content Mangement System to power the back end service.

The CMS allows the Client to add in new Bars & Venues and upload images and information which is synched with the App so the data is continously updated.

Results

The App was a huge success during the Edinburgh Fringe Festival, offering users a daily countdown prize draw for sold out show tickets and to find the latest venues nearby to enjoy a Deuchars.

Once the Festival was over, the App was further updated to introduce new functionality for a Tours section, to list out Bars relating to the John Rebus novels by Ian Rankin, and also local ghost tours.

There is also a 'checkin' function within the App so you can complete in-app challenges to gain badges for frequency of visits to your local bars. (*drink responsibly!)

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